While that phrase may take you back to 1990 with Hypercolor shirts and Saved By the Bell (you are welcome for your earworm of the day), there are actually some keys that you can apply when working on a project that keeps you spinning your
These days, it seems the number of social media platforms are endless! Seeking professional relationships, there’s an app for that. Enjoy sharing videos, there’s an app for that too! Have a passion for sharing recipes, yes you guessed it, there is an app for that
When marketers think about utilizing technology to reach a particular generation, Millennials usually are the first to come to mind. Naturally so, this generation was an integral reason behind the explosion of technology giants like Apple and Facebook. But what about Generation Z and why
According to a certain portion of the world, I could write this article with only three words: Buy a Mac. But that does not really solve the problem. Sure, I remember when I got my first iPhone, I immediately felt my “cool-factor” increase by 37%,
As the Super Bowl approaches this weekend, thoughts of touchdowns and interceptions quickly shift to the second game played on that fateful Sunday night. Everyone quiets down as play stops and the score fades to black. It is time for the commercials. Why exactly is
The way people consume information has changed drastically over the last few years and everyone has had to make adjustments — not just the media. If your organization is not functioning as your own media outlet, you are not taking advantage of your greatest asset
When people think about a “cause” they often picture some enthusiastic young people carrying signs and taking a stand for what they believe in. But the truth is, if you are using digital media for almost any purpose, you have a cause. And how you
By now, you probably have seen Christmas decorations starting to appear in stores. It seems the holiday season arrives earlier each year! The reason for this is November and December are the two biggest months of the year in sales for businesses and crucial for
Have you ever written what you thought would be a grand slam only to find your results struck out? Fear not. You are not alone! Over 50% of marketers reported difficulty composing effective content this year.
You’ve thoroughly researched your target audience and their behaviors. You
Are you willing to work for free? Because you should be evaluating what worth your salary truly holds.
Okay, maybe working for free isn’t ideal (or fun). But do you love what you do for a living? Do you truly have a passion for your work?