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Forefathers of Brand Innovation

What Can Independence Day Tell Us About Brand Innovation?

Forefathers of Brand Innovation

Bonfires, nature hikes, fireworks, rising heat; each indicates very well that summer is in full swing. In the midst of the summer and the July 4th celebration of America’s Independence, we are frequently reminded of past summer memories as well as the American Forefathers who lead us all to the freedoms we have today. But in retrospect there are many organizations, brands, teams, and leaders who can effectively learn from the inner ambition of these individuals. For these individuals embodied everything it means to be creative and innovative; something that many brands try to capture but sometimes fail to capitalize on.

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