Author: Darrell Law

How to Avoid the SPAM Folder

Regular communication with your donors helps build loyalty, improves retention of those hard-earned donors, allows you to share the impact and stories that your supporters help make happen, and gives you an opportunity to say “THANK YOU!” There are multiple ways you can communicate with your

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5 Easy Steps to Boost Your Year-End Giving

Fall is in the air and we will soon be breaking out the sweaters, enjoying our pumpkin spice lattes, pumpkin spice candles, pumpkin spice - EVERYTHING, and watching the beautiful change of the leaves to vibrant oranges, yellows, and purples. Most importantly, at this time of

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From Parking Lot to Parking Lot

How to Cause Your Church to Grow Recently a pastor of a church of about 250 attendees gingerly shared with me that he desired to see his church grow significantly. He was thankful for his small church and loved the people that God had entrusted into

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7 Fundraising Metrics Every Nonprofit Should Track

When it comes to determining the effectiveness of your nonprofit or ministry fundraising program there are SEVEN FUNDRAISING PERFORMANCE INDICATORS that can objectively show you how well you’re doing. Without these indicators, you are unable to identify areas where you are succeeding and areas that need

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9 Tips For A Compelling Fundraising Letter

Over the years of helping nonprofits and ministries raise money, I have learned some essential characteristics of successful fundraising letters to inspire donors to generously respond. Here are nine tips to incorporate in your next fundraising letter to improve response: Use Compelling Opening Lines in the

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Maximize Your Year-End Fundraising Revenue

The holiday season seems to arrive earlier each year! The reason for this is November and December are the two biggest months of the year in sales for businesses and are crucial for the bottom line. How is your organization preparing to maximize its year-end fundraising

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7 Tips to Boost Your Online Fundraising Results

The rise of online fundraising has opened up a lot of possibilities for nonprofits. It has become one of the most popular and effective ways for organizations to raise money! Here are some statistics and trends revealing why online fundraising is a “must-have” channel in a

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