Author: Vida Velasco

The Difference Between a Giver and a Donor

After a major disaster hit a large city, one of the emergency relief organizations, which was on the ground immediately, received a flood of donations to help those in crisis. The number of gifts was of an unprecedented magnitude, forcing the organization to scramble to

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Bringing Your Ideas To Life!

We all have our own ideas when it comes to creating a visual representation of who we are.  I am often asked to take pictures of people because they know that I tend to capture the kind of image they are hoping to post.  Especially

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Bringing Donors Back to Life: Engaging Lapsed Donors

One inevitable truth about donors is that they eventually stop giving.  You will have a certain percentage each year who fall into this category.  There are a number of reasons why this happens, including death, change of location, change of focus, disappointment with the organization,

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