Television Programming Content Drives Viewers

Television, no matter what platform it is viewed on, is still a significant player in the media landscape. And, I believe the driver behind any television success is programming content. I was looking at some data recently regarding total number of scripted television shows being produced.

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3 Tips For Fundraising On Facebook

It is no secret that Facebook has become a giant player in the advertising universe, but it is not as prominent when it comes to fundraising. Facebook provides an often-untapped opportunity to reach people who might be interested in your mission and vision. But reaching

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Speechwriting Tips To Wow The Crowd!

Listed among people’s greatest fears is public speaking. You stand in front of a crowd, exposed and vulnerable - all eyes are on you. The spotlights, though sometimes hot and blinding, offer a little comfort because they shield you from potential yawns or glazed-over eyes.

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3 Aspects to a Great Logo

One of the main conversations we have on our blog, with our clients, and around the office is that your brand is not your logo. Your brand is the total sum of experiences that the public has with your organization. However, just because your brand is

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7 Fundraising Metrics Every Nonprofit Should Track

When it comes to determining the effectiveness of your nonprofit or ministry fundraising program there are SEVEN FUNDRAISING PERFORMANCE INDICATORS that can objectively show you how well you’re doing. Without these indicators, you are unable to identify areas where you are succeeding and areas that need

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